Course Details
Course Information Package
Course Unit Title | ENTREPRENEURSHIP AND EFFECTIVE BUSINESS PLAN WRITING | ||||||||
Course Unit Code | ABSO309 | ||||||||
Course Unit Details | |||||||||
Number of ECTS credits allocated | 5 | ||||||||
Learning Outcomes of the course unit | By the end of the course, the students should be able to: | ||||||||
Mode of Delivery | Face-to-face | ||||||||
Prerequisites | ABSO103,ABSO104 | Co-requisites | NONE | ||||||
Recommended optional program components | NONE | ||||||||
Course Contents |
1. Opportunity recognition for a new business venture 2. Reasons for writing a business plan 3. Feasibility analysis for a new business idea 4. Industry analysis 5. Market analysis 6. Developing the right marketing mix and marketingplan 7. Management team and structure 8. Operations plan and product (service) developmentplan 9. Managing start-up, fixed and variable cost,pro-forma financial statements, break-even analysis, cash flow analysis. 10. Presenting the business planwith confidence | ||||||||
Recommended and/or required reading: | |||||||||
Textbooks |
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References |
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Planned learning activities and teaching methods | In this course the students will develop their ideas for start-up companies. They will work in groups during the semester to do a feasibility analysis of their idea, write a feasibility report and prepare a complete business plan. The instructor supports the groups by mentoring, lecturing, and guiding them in their research. At the end of the course the groups present their business plans in front of a jury and incorporate the feedback in the final version of their business plan. | ||||||||
Assessment methods and criteria |
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Language of instruction | English | ||||||||
Work placement(s) | NO |