BA in Journalism / Бакалавр в Области Журналистики

Course Details

Course Information Package

Course Unit TitlePOLITICAL COMMUNICATION
Course Unit CodeAJER435
Course Unit Details
Number of ECTS credits allocated5
Learning Outcomes of the course unitBy the end of the course, the students should be able to:
  1. Understand the code and the rhetoric techniques of the political speech. They should understand the basic terms of political communication (public sphere, public opinion and its structure, political protagonists).
  2. Analyse the function of political sphere and to make a segregation of political language from any other kind of news.
  3. Evaluate political communication in national and international level. They should also learn to explore the limits of the politicians on the one hand and the limits of the journalists on the other.
  4. Use their theoretical knowledge in order to analyse political communication in a practical every day life level and at the same time they should learn to decode terms of political speech.
  5. Create analytical texts by using the theory and the practical appliance of theoretical models of political communication.
Mode of DeliveryFace-to-face
PrerequisitesNONECo-requisitesNONE
Recommended optional program componentsNONE
Course Contents

The mass media, public opinion and its leaders, propaganda, political marketing, political advertising.

The role of mass media, the public opinion and the political truth.

The basic principals of political communication. The structure of informational transition.

The way political action is being realised: from the political organisations (parties, public organisations, political pressure groups, terrorist organisations, governments), through the mass media to the citizens.

The mass media as political protagonists.

International political communication.

Recommended and/or required reading:
Textbooks
  • Δεμερτζής, Ν. (2002): Πολιτική Επικοινωνία. (Political Communication) Διακινδύνευση, Δημοσιότητα, Διαδίκτυο. Εκδόσεις Παπαζήση, Αθήνα. (In Greek)
  • Mc Nair, B. (1998): Εισαγωγή στην Πολιτική Επικοινωνία. (Introduction to Political Communication) Εκδόσεις Κατάρτι, Αθήνα. (In Greek)
References
  • Μεταξάς, Α. – Ι.Δ. (2001): Πολιτική Επικοινωνία. (Political Communication) Εκδόσεις Σάκκουλα, Αθήνα. (In Greek)
Planned learning activities and teaching methodsThe taught part of the course is delivered to the students by means of lectures. Lecture notes are available for students to use with the textbooks. Other methods used beside the lecture, are discussions and presentations.
Assessment methods and criteria
Assignments20%
Test20%
Final Exam60%
Language of instructionGreek
Work placement(s)NO

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