Course Details
Course Information Package
Course Unit Title | POLITICAL COMMUNICATION | ||||||||
Course Unit Code | AJER435 | ||||||||
Course Unit Details | |||||||||
Number of ECTS credits allocated | 5 | ||||||||
Learning Outcomes of the course unit | By the end of the course, the students should be able to:
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Mode of Delivery | Face-to-face | ||||||||
Prerequisites | NONE | Co-requisites | NONE | ||||||
Recommended optional program components | NONE | ||||||||
Course Contents | The mass media, public opinion and its leaders, propaganda, political marketing, political advertising.
The role of mass media, the public opinion and the political truth.
The basic principals of political communication. The structure of informational transition.
The way political action is being realised: from the political organisations (parties, public organisations, political pressure groups, terrorist organisations, governments), through the mass media to the citizens.
The mass media as political protagonists.
International political communication.
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Recommended and/or required reading: | |||||||||
Textbooks |
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References |
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Planned learning activities and teaching methods | The taught part of the course is delivered to the students by means of lectures. Lecture notes are available for students to use with the textbooks. Other methods used beside the lecture, are discussions and presentations. | ||||||||
Assessment methods and criteria |
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Language of instruction | Greek | ||||||||
Work placement(s) | NO |